A trademark is your business’ identifier, it protects ownership of your name, logo, tagline, or whatever mark you may use to identify to the consuming public your business’ product or service. The following just a few answer why you need to protect your brand:
Notice
Trademark registration of your mark gives everyone constructive notice of the ownership. In my view, this most likely of, if not the most compelling reason for registering your mark. With notice, a 3rd party doing a explore an identical or similar mark as yours will identify that you already own the mark, is therefore put on notice that its use of an equivalent or similar mark to yours may result in trademark infringement. The third party is put on notice to look for a new and different mark. With such notice, registering your mark prevents any conflict in foreseeable future.
Social Media
Social media is an important resource for most businesses. Customers search for brand names on several social media sites including Facebook, Twitter, and Pinterest. Each web 2 venue has policies into position to repel improper activities including improper marketing. Unfortunately, the practice of a person(s) or entity improperly using another company’s name or brand on social sites for financial gain, for example, isn’t uncommon. Such improper practices can make the venue suspending the wrongdoer’s social media account. Comprehend the venue’s policies for more. However, I located that a person complain for you to some social media site for these wrongdoing and claim that another is using your brand without permission, the sites administrator responds with a request of proof of ownership belonging to the subject type. A trademark registration gives compelling proof brand wardrobe.
Brand Loyalty
Registering your mark shows a commitment to your logo and shows your customers that responsibility. The goodwill that could be developed through such commitment is invaluable to an Online trademark renewal procedure in India-business.
Cybersquatting
Cybersquatters register domain names that are the same or similar to other parties’ trademarks or known brands with the one purpose of selling them (to the rightful owner) for a high service charge. The Anti-Cybersquatting Consumer Protection Act allows a trademark owner suit and collect damages from individuals who register a site name the actual identical or similar for your own trademark.
Trademark Renewals
Trademark registration can go on for as long as you continue while using mark in commerce. Or even some businesses that have registered trademarks which can be over 100 years old.
Trademark registration may quit for organization, no matter. However, there are lots compelling benefits of protecting your brand because you protect any other business computer software. A trademark is your business’ brand, its identifier. Protect it with trademark registration.